Moku Hawaii
A surf shop in the heart of Waikiki
Role: Graphic Designer (Freelance)
Branding, Logo Exploration, Merchandise Design, Illustration
Project Overview:
Moku Hawaii is a local surf shop in Waikiki, HI. The goal is to support the shop’s community presence and retail offerings through custom-designed event posters, merchandise, and brand assets that reflect Moku’s surf culture.
Outcome:
Delivered a range of creative work including event posters for surf competitions, custom T-shirt designs sold in-store, and logo concepts. Collaborating closely with the shop owner allowed for designs that felt authentic to the brand while strengthening Moku Hawaii’s visual identity and connection to the local surf community.

